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There’s no doubt that AI is having a major impact on the way we work and live. By having machines do work previously done by humans, it not only frees up people to focus on other tasks, but it also changes the very nature of the work they do. A recent blog post I wrote for Forbes.com looks at these changes, and what companies need to consider as they prepare for the new world that lies ahead.

These changes extend beyond the worker, to the company and industry as a whole. For example, as AI continues to automate the administrative and processing tasks of healthcare insurers, the focus of workers might shift to encouraging customers to improve their health.

As I point out in the article, we’re seeing similar opportunities for change in the transportation industry, where single car ownership is transitioning to shared usage, and driverless cars slowly begin to take over the highways. Autonomous cars provide the intelligence to respond to traffic situations and drive without operators, giving more incentive for cars to be shared, which will mean fewer cars on the road and fewer manufactured. This would shift the focus to a services model, which would create new and meaningful work opportunities for people.

So, what does this mean for your company? It’s not too early to imagine the future of work, and how it may impact your company and industry. Be creative as well as strategic. Think about the needs of your customers and what you might be able to do that you didn’t have time for before. The possibilities are exciting, and they might not only result in happier, more engaged workers, but also provide a whole new source of revenue.

How AI Will Change the Very Nature of Work

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